Demand Gen Report
2X Acquires Knownwell to Build the First GTM Human-Agentic Services Company
Key Takeaways 2X’s acquisition of Knownwell positions the company as a human-agentic GTM services provider by combining AI engineering, commercial intelligence, and global delivery capabilities. The deal strengthens 2X’s ability...
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Analyzing The Shift Toward Specialized ABM Metrics In Marketing Measurement & Attribution
With just 26% of organizations currently conducting separate measurement and attribution for their account-based marketing (ABM) programs, the low adoption rate suggests that while many organizations recognize the potential benefits…
Industry News May 29SiftHub’s AI Platforms Works To Centralize Scattered Content For Sales Teams
SiftHub is an AI platform designed to act as a central hub to collate and sift through content scattered across multiple repositories and tools. Through knowledge discovery and automated response…
Solution Spotlight May 295 Technologies CSOs Need To Invest In To Improve Buyer Engagement & Drive Growth
Chief Sales Officers (CSOs) are inundated with new technologies to invest in, but most only fill small gaps or end up complicating existing processes. As a result, the ROI just…
Demanding Views May 24














