Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
Filter Resources
Filter by Types
Why ABM-i Is The Next Wave For B2B Companies
Today, work and home life are converging due to the pandemic and a greater acceptance…
Our Best Recipe: Prepare For Third-Party Cookie Changes With Digital Marketing Tools
With the decline of third-party cookie data, marketers need to understand how digital marketing tools…
CXO Conversations: RollWorks CMO On How To Bridge The Gap Between Marketing & Sales
Welcome back to Demand Gen Report’s CXO Conversations, a video interview seriesthat provides our audience…
Driving Self-Service Buying Experiences With Video
We live in a fast-paced, digital world where everyone wants everything now. To meet this…
2021 Content Preferences Survey: Buying Committees Look For Visual, Research/Influencer-Backed Content Experiences That Tell A Valuable Story
Content is even more critical in our digital-first world. When we conducted our 2020 Content…
Must-Have Marketing Strategies For Partner Relationship Management
Partner programs are an excellent way to increase your sales, meet your goals and grow…
B2B Content Marketing Trends In 2021
With the prominence of content in the digital age, many marketers are looking for new…
What’s Working In Modern Analytics: New Metrics, Predictive Tools & Datasets For Accurate Lead Investment & Attribution
Modern marketing analytics have been identified as critical for B2B workflows, data quality, lead and…
The Human Touch: Achieve Humanization In A Digital Marketing World
We’re all looking to create a lasting impression to stand out loud and clear above…
2021 State Of ABM: Blending Traditional Demand Gen With ABM, Focusing On Intent Data & Personalization To Boost Engagement
While there’s no shortage of best practice claims for ABM, there’s plenty of certainty surrounding…
B2B Digital Marketing Trends In 2021
With Forrester research suggesting E-commerce and other digital strategies will generate $1.8 trillion in B2B…
CXO Conversations: PowerReviews VP of Marketing Discusses Best Practices For Leveraging & Generating Customer Reviews
Welcome back to Demand Gen Report’s CXO Conversations, a video interview series that provides our…
