Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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A Look Inside New Research: How Companies are Using Intent Data to Accelerate Pipeline
Aired On: August 27, 2020 @ 2 PM ET / 11 AM PT This 30-minute…
CXO Conversations: PFL’s CMO Debunks Myth That Direct Mail Is Off Limits During Lockdown
This month, Demand Gen Report launched a new video interview series that will provide our…
The Inbound Marketing Infographic For B2B Companies
For B2B businesses, inbound marketing hinges on providing relevant content to inform buyers' purchase decisions.…
An Augmented Workforce For Surviving And Thriving In The New Normal
We don’t have to tell you that times have changed. You are living it right…
The 10 Best Ways To Boost Revenue From Your Website
Traditionally, websites have played the role of an online brochure — showcasing generic information about…
B2B Marketing Bliss: Combining Intent Data With Predictive Analytics To Enhance ABM Initiatives
Marketers who rely solely on intent data or predictive analytics are missing out on valuable…
What’s Working In Revenue Operations: Successful RevOps Teams Treat Every Lead Like Gold To Enhance The Customer Experience
The disruption of COVID-19 has slowed a lot of pipelines and frozen deals for many…
Intent Data: It’s Becoming A Key Ingredient For Revenue Growth
The increased utilization of intent data among B2B organizations has already been well documented in…
Inside IDG’s Acquisition of Triblio With Mohamad Ali & Andre Yee
IDG’s recent acquisition of Triblio pairs together one of the largest B2B media brands in…
B2B Lead Generation Statistics Via Email Marketing
Lead generation is integral to sales and marketing success, and email continues to be a…
How To Make Marketing Memorable: Separating Science From Science Fiction
Aired On: August 13, 2020 The reason you create marketing materials is to influence your…
Inside The B2B Tech Purchase
When marketing IT and B2B tech solutions, marketers need to understand the buyer, their needs…