Latest In: Adaptive Journeys
ActOn Software Adaptive Journeys AI artificial intelligence Demandbase ERDM Evergage personalization realtime analytics tool segmentation
The patience for “spray-and-pray” emails is continuing to shrink, and sophisticated B2B buyers are increasingly expecting and demanding…
Industry News
September 13
ActOn Software Adaptive Journeys Content Email Evergage omnichannel partnership personalization technology
Act-On Software, an integrated marketing automation platform, announced it has partnered with real-time personalization platform Evergage to extend…
Industry News
June 1
account based marketing acton Adaptive Journeys CRM Sales Enablement
Act-On recently launched its Adaptive Journeys platform, a tool designed to help marketers track, score, measure, connect and…
Solution Spotlight
March 14
AI in Marketing B2B marketing B2BMX 2026 buyer journey creative marketing digital engagement go to market strategy marketing innovation marketing strategies personalization
B2BMX 2026 offered a wealth of insights and strategies for B2B marketers to navigate the ever-evolving marketing landscape.…
Blog
March 17