The patience for “spray-and-pray” emails is continuing to shrink, and sophisticated B2B buyers are increasingly expecting and demanding…
Industry News September 13
Act-On Software, an integrated marketing automation platform, announced it has partnered with real-time personalization platform Evergage to extend…
Industry News June 1
Act-On recently launched its Adaptive Journeys platform, a tool designed to help marketers track, score, measure, connect and…
Solution Spotlight March 14
Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…
Blog February 23
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