Latest In: brand discovery

AI AI search AI visibility artificial intelligence brand discovery Brandpoint Campaign Measurement content performance earned media MarCom paid media PR
Brandpoint Content Marketing Person using tablet to manage content marketing strategy with interactive digital icons for audience targeting and creative media planning in modern office environment

Brandpoint a New AI Visibility and Campaign Measurement Platform

Key Takeaways: Brandpoint is responding to AI-driven search behavior with a platform that measures how branded content appears…

News Brief June 15
AI AI marketing artificial intelligence benchmark survey brand discovery brand verification ChatGPT consumer trust customer reviews Idea Grove Idea Grove 2026 Study: How Consumers Verify AI-Recommended Brands press coverage search rankings
Idea Grove: AI Sparks Discovery, but Trust Signals Drive Decisions A laptop screen cluttered with excessive open tabs and windows, symbolizing digital overload, internet addiction, multitasking stress, and information overwhelm in the modern world

Idea Grove: AI Sparks Discovery, but Trust Signals Drive Decisions

Key Takeaways The Idea Grove survey found only 2% of consumers would buy from an unfamiliar brand based…

News Brief May 18
dgr event b2bmx2
B2B Marketing Exchange East
Campaign Optimization Series
B2BMX SUMMERCAMP Logo resized
Strategy & Planning Series