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Latest In: Customer Analytics

B2B Summit Customer Analytics customer engagement customer experience Forrester
An Inside Look At The Forrester B2B CX Index

An Inside Look At The Forrester B2B CX Index

Amongst the multitude of innovations and research revealed at Forrester's B2B Summit, Forrester VP Analysts Laura Ramos and…

Blog June 8
Customer Analytics customer experience Oracle Service Cloud social analytics Social Cloud
Oracle Unveils Social And Service Cloud Capabilities To Boost Customer Experience

Oracle Unveils Social And Service Cloud Capabilities To Boost Customer Experience

Oracle launched new features for its Service Cloud and Social Cloud designed to help users provide an enhanced,…

Industry News August 19
Customer Analytics lead generation marketing ROI
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Measuring Effectiveness For Specific Marketing Tactics Across Campaigns, Customers (Part 3 of 4)

By Jim Lenskold, President, The Lenskold Group This is the third article in the four-part series on Maximizing…

Demanding Views August 25
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