Latest In: LiveRamp

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Publicis acquires LiveRamp Publicis signage, logo on the facade, branch of French multinational advertising and public relations company. WARSAW, POLAND AUGUST 18, 2021

Publicis Acquires LiveRamp to Build Smarter AI Agents

Key Takeaways: Publicis is acquiring LiveRamp for $2.2 billion to strengthen its data collaboration, identity, and AI capabilities…

News Brief June 8
Audience Explorer B2B audience data B2B marketing buyer intent Canada expansion DSPs Environics Analytics global data access Google DV360 Intentsify LiveRamp programmatic advertising The Trade Desk
Intentsify Expands Global Access to B2B Audience Data Diverse Market Segmentation and Consumer Demographic Insights for Inclusive B2B Marketing Strategy

Intentsify Expands Global Access to B2B Audience Data Across Leading DSPs

Key Takeaways: Intentsify made more than 700 pre-built B2B audience segments available directly in major DSPs, including The…

News Brief May 18
AI media decisioning audience activation business impact Chalice AI data collaboration Growth Scored Audiences LiveRamp marketing innovation outcome-driven audiences predictive scoring
Chalice AI LiveRamp Growth Scores Businessman Pushing Credit Score Gauge Needle from Poor to Excellent, Concept of Financial Growth, Debt Management, Credit Repair, and Improving Credit History with Credit Card and Coins Vector.

LiveRamp, Chalice AI Partnership Offers Growth Scored Audiences

Chalice AI, the platform-independent AI media decisioning company, has entered into strategic partnership with LiveRamp, the leading data…

News Brief March 19
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B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page

Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…

Blog May 11
CMO demand generation Jessica Shapiro LiveRamp Safe Haven
LiveRamp Announces Jessica Shapiro As New CMO

LiveRamp Announces Jessica Shapiro As New CMO

LiveRamp, a data enablement platform, welcomed Jessica Shapiro as its new CMO. In her role, Shapiro will report…

Industry News March 18
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Buzzworthy B2B: The Latest News & Trends From July 2021

Buzzworthy B2B: The Latest News & Trends From July 2021

Welcome back to Demand Gen Report's blog series: Buzzworthy B2B. We've spent the past month watching the latest news and…

Blog August 4
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Bombora & LiveRamp Join Forces To Help Marketers Reach SMBs

Bombora & LiveRamp Join Forces To Help Marketers Reach SMBs

LiveRamp, an identity resolution service and data onboarding platform, has teamed up with intent data provider Bombora to launch…

Industry News August 28
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Adobe Summit 2019: Blurring B2B, B2C Lines In Tech Better Positions Marketers To Offer Epic, Frictionless Experiences

Adobe Summit 2019: Blurring B2B, B2C Lines In Tech Better Positions Marketers To Offer Epic, Frictionless Experiences

For years, B2B marketing has discussed the “consumerization” of the B2B buyer. However, technology specifically has continued to…

Industry News April 1
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Marketo Pushes For Tighter ABM, AdTech Experiences With Demandbase & LiveRamp Partnerships

Marketo Pushes For Tighter ABM, AdTech Experiences With Demandbase & LiveRamp Partnerships

At the company's annual summit in Las Vegas, Marketo, an Adobe company, unveiled new partnerships with Demandbase, an…

Industry News April 1
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Leadspace For Ads Aims To Provide Persona-Level Targeting Solution

Leadspace For Ads Aims To Provide Persona-Level Targeting Solution

Leadspace, a B2B customer data platform, released Leadspace for Advertising, a new solution designed to generate highly targeted…

Industry News March 25
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Radius Partners With LiveRamp, Unveils Joint B2B Digital Ad Solution

Radius Partners With LiveRamp, Unveils Joint B2B Digital Ad Solution

Radius, a B2B data and predictive intelligence software, announced it has partnered with LiveRamp, an Acxiom company and…

Industry News November 15
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Visual IQ Partners With LiveRamp To Measure Omnichannel Marketing Impact

Visual IQ Partners With LiveRamp To Measure Omnichannel Marketing Impact

Visual IQ, a marketing intelligence software, has announced a partnership with LiveRamp, omnichannel buyer data integration solution, which…

Industry News August 30
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