Latest In: marketing technology

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SurveyMonkey Unveils Platform Upgrades

SurveyMonkey Unveils Platform Upgrades

Key Takeaways SurveyMonkey’s September 2026 relaunch puts real human feedback at the center of AI decisions, using conversational…

News Brief September 1
AI advertising AI search B2B marketing ChatGPT advertising discoverability GEO marketing technology paid media
Parsnipp Integrated AI Search Advertising Platform

Parsnipp Introduces the First Integrated, Market Ready AI Search Advertising Platform

Key Takeaways Parsnipp’s Smart LLM Ads combines organic AI visibility insights with paid AI advertising so marketers can…

News Brief August 5
Adwave AI video generation api integration CTV advertising marketing technology product launch video marketing Wavemaker
Adwave Launches New AI Video Generator Built on Its CTV Ad Technology

Adwave Launches New AI Video Generator Built on Its CTV Ad Technology

Key Takeaways Adwave’s Wavemaker turns any text prompt, URL, file or topic into a scripted, voiced and scored…

News Brief July 30
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B2BMX 2026 Keynote Address Dane Valey Open AI

OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026

Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…

Blog February 23
AI trust b2b personalization CMS governance content management content operations content workflow Liferay marketing technology martech stack tool sprawl
DGR Liferay's Bryan Cheung on B2B Content Personalization

Liferay CEO Bryan Cheung on B2B Content Personalization, AI Trust, and What Modern Content Governance Really Demands

Key Takeaways Bryan Cheung, CEO of Liferay, offers that CMS quit being a publishing endpoint years ago. With…

Feature June 29
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Conductor Introduces AgentStack AEO Answer Engine Optimization Hologram Interface With AI Icons on Digital Tablet

Conductor Introduces AgentStack to Scale AI Search Visibility

Key Takeaways: Conductor’s AgentStack enables brands to scale AI-driven search visibility with turnkey agents and custom workflows. The…

News Brief April 30
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Adobe Looks to Redefines Customer Experience with CX Enterprise

Key Takeaways:  Adobe introduces CX Enterprise, an AI-powered system to streamline customer lifecycle management. CX Enterprise integrates with…

News Brief April 27
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MarTech Solutions with CRM Automation Data and Sales Integration.

Marketing Technology Market Projected to Reach nearly $2.4T By 2033

Key takeaways: The marketing technology market is projected to grow at a CAGR of 20.1% from 2026 to…

News Brief April 23
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2026 B2B Trends Research Report Buyers Persona infographic vector with a women holding shopping bags in both hands. A Laptop with the Information of the prospect containing demographics, bio, behaviors, etc. marketing strategy.

Constant Change is the New Normal for B2B Marketers

In the B2B sector, change is no longer a periodic disruption; it has become a constant, driving force.…

Blog March 24
AI adoption AI in Marketing AI personalization AI strategies B2B campaigns B2B marketing content optimization marketing ROI marketing technology marketing trends 2026
DGR Q&A Jasper Loreal Lynch Adobe

Where AI Will Be Used by B2B Marketers in 2026: DGR Interview with Jasper’s Loreal Lynch

A year ago, marketers we still evaluating whether artificial intelligence (AI) belonged in a B2B marketers workflow. Today,…

Feature March 18
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DGR DV Gartner

Why More CMOs Are Questioning Their Longtime Marketing Stack

I spent years working in and around Adobe and Salesforce ecosystems, so I’m deeply familiar with how enterprise…

Demanding Views March 13
AI Search Visibility AI Visibility Optimization artificial intelligence B2B Brands B2B marketing B2B Pipeline Growth B2B Sales Alignment buyer signals Content Architecture content clusters content strategy Content-IQ demand generation DemandScience large language models marketing technology Marketing Yield pipeline generation real-time personalization revenue generation Structured Content web personalization
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DemandScience’s Content-IQ Increases AI Visibility for B2B Brands

DemandScience has launched Content-IQ, a proprietary system designed to help B2B organizations restore authority, improve artificial intelligence (AI) visibility,…

News Brief March 9
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