2026 Account Based Marketing (ABM) Benchmark Survey Findings: ABM Moves Beyond Pilot Stage, With AI Powering Smarter Execution
Key takeaways ABM has moved beyond the pilot stage and is now an established part of the modern…
Blog May 27
Latest In: personalized content
Orchestrate ABM Around Main Characters, Not Extras: Lessons from B2BMX
Key Takeaways: Target specific decision-makers and hidden stakeholders instead of relying on broad account-level outreach. Eliminate sales latency…
Feature April 16
Covideo’s Video Messaging Platform Aims To Fuel Personalization & Personal Connections
Covideo is a market leader in video messaging, used by thousands of businesses worldwide. According to the company,…
Solution Spotlight June 14
B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page
Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…
Blog May 11
Brightcove Unveils B2B Streaming Service Brightcove CorpTV
Brightcove, an online video platform, released Brightcove CorpTV, a solution designed to help companies create personalized content streaming channels…
Industry News October 12
A Case Study In Strengthening Buyer Reach Through Personalized Content
Marketers in 2021 know that content marketing is important. It's cost-effective, provides value to buyers, improves SEO rankings…
Demanding Views June 25
Uberflip Unveils Sales Assist To Simplify Content Sharing
Uberflip, a digital content experience platform, launched Sales Assist, a sales engagement solution designed to empower sales teams…
Industry News March 26
Seismic Announces Enhancements To Storytelling Platform
Seismic, a marketing and sales enablement platform, launched new capabilities within its Seismic Storytelling Platform to support B2B…
Industry News May 28
Craftom.io Launches Hyper-Customization Program For Unique Gifting & Mailing
Craftom.io is a gifting and mailing platform that offers hyper-customization services for physical gifts, mailers, and messages using…
Solution Spotlight April 1
ON24 Target Aims To Help Marketers Deliver Personalized Campaigns
ON24 Target is designed to help marketers create, personalize and deliver content experiences to engage select accounts, audiences…
Solution Spotlight November 8
Stand Out From The Noise: New-School Ways To Grab Your Audience’s Attention
Personalization is no longer just a buzzword in marketing. It's becoming table stakes as more buyers expect relevant…
Blog June 27
Sneak Peek: How RollWorks Crafted An ABM Hit With Personalized Ads, Direct Mail
RollWorks, a B2B growth platform and a division of AdRoll Group, struggled in the past to align numbers…
Case Studies May 23
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
