Latest In: privacy regulations

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Google Analytics 4 & You: How B2B Can Adapt To Google's Latest Privacy Restrictions

Google Analytics 4 & You: How B2B Can Adapt To Google’s Latest Privacy Restrictions

While the digital marketing evolution was happening quickly prior to Covid-19, the pandemic accelerated the transition as the…

Blog March 28
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Demandbase Joins World Wide Web Consortium To Help Shape The Future Of Privacy & Advertising

Demandbase Joins World Wide Web Consortium To Help Shape The Future Of Privacy & Advertising

Demandbase, an end-to-end ABM software provider, joined the World Wide Web Consortium (W3C), the main international standards organization…

Industry News March 18
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ZoomInfo Unveils Industry's First Business Contact Preference Registry

ZoomInfo Unveils Industry’s First Business Contact Preference Registry

ZoomInfo, a business contact and intelligence platform, launched the Business Contact Preference Registry (BCPR), a global database of…

Industry News June 23
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Weighing In On ‘Do Not Track:’ Are Privacy Regulations The Right Answer?

By Dennis Dayman, Chief Privacy and Security Officer, Eloqua Are privacy regulations the right answer? That is a…

Industry News May 17
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