Latest In: splash

splash
event marketing with author's headshot

The Power Of Event-Led Growth In 2024

Business today primarily happens in a digital environment, leaving people hungry for authentic, in-person experiences. Event marketers have…

Demanding Views May 3
event marketing hybrid event ROI splash virtual event
Right-Sized Events Net Better ROI

Right-Sized Events Net Better ROI

Flagship (or tentpole) events have played an essential role in many business strategies for decades. However, amongst a…

Demanding Views January 3
6sense Athena Alliance CMOs splash women
6sense, Athena Alliance & Splash Enforce Women In Power

6sense, Athena Alliance & Splash Enforce Women In Power

6sense, a revenue intelligence platform, and Athena Alliance, a community platform for women, banded together to address boardroom…

Industry News September 21
Get the latest B2B Marketing News & Trends delivered directly to your inbox!
AdRoll AI-Native GTM B2B marketing B2BMX Summer Camp 2026 campaign optimization connected advertising conversational AI demand generation Hans Fischmann marketing orchestration
5

AdRoll To Explore AI-Native GTM Workflows At B2BMX Summer Camp 2026

Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…

Blog June 22
event management event marketing salesforce splash Widen
Widen Streamlines Event Management Process

Widen Streamlines Event Management Process

In December 2017, Widen, a digital asset management company, partnered with Splash, an event marketing software provider, to better manage its event…

Case Studies June 10
Content Cvent event marketing events Forrester lead generation lead nurturing mobile apps personalization splash
What's Working In Event Marketing: 4 Tactics Driving Event Success At All Stages Of Planning

What’s Working In Event Marketing: 4 Tactics Driving Event Success At All Stages Of Planning

Event marketing is having a major moment in B2B right now. Multiple research reports indicate a rise in…

Industry News February 1
dgr event b2bmx2
Campaign Optimization Series
B2BMX SUMMERCAMP Logo resized
Strategy & Planning Series