UserTesting, a human insight platform, released new innovations designed to help users gather insights, deliver more accurate audience targeting and streamline sharing across all stages of product development.
The full July 2024 release includes:
- Branching logic for surveys that adapt questions based on user responses;
- More survey question options, such as image tasks and matrixes;
- Real-time suggestions for more effective screening questions;
- Embedding publicly shared UserTesting vides, highlight reels and clips directly within confluence whiteboards; and
- Tag management to offer more control and governance over labeling, grouping and standardizing insights.
“UserTesting is committed to revolutionizing how our customers build products and experiences,” said Michelle Engle, Chief Product Officer at UserTesting, in a statement. “By continually enhancing our platform, we enable businesses to achieve success through greater understanding of their customers. Our latest release focuses on enhancing the customer feedback process, making it more efficient and effective. By integrating advanced AI capabilities and improving survey flexibility, we empower our customers to gather deeper insights and make more informed decisions.”
