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DGR TV

DGR TV is a periodic video podcast that covers the marketing automation and demand generation industries, and offers insights from leading executives on emerging strategies, innovative products and services, and recent news relevant to marketing and sales professionals. Subscribe to the feed to stay in touch!

The Data Points For Engaging B2B Buyers

Our very own Andrew Gaffney shares the different data points marketers are using to engage and identify B2B buyers. Learn more at: http://webinars.demandgenreport.com/bii18

The Low-Down On GDPR For B2B Marketers

To help marketers get a tighter grasp on the steps they need to take before the GDPR compliance deadline, Demand Gen Report Editors Brian Anderson and Klaudia Tirico sat down with Devin McDonnell, Director of Demand Generation at DGR's parent…

The Effect Of Technology On Human Creativity

Due to the age of technological disruption, creativity will soon be a top priority job skill as B2B marketers navigate the symbiosis between artificial intelligence and classic marketing techniques. At the B2B Marketing Exhange, Demand Gen Report's Brian Anderson and…

Using Personalization To Aid Every Stage Of The Customer Journey

Personalization was one of the hottest topics at the B2B Marketing Exchange this year. In this podcast, Demand Gen Report's Andrew Gaffney and keynote speaker Jeff Marcoux of TTEC discuss why B2B marketers still struggle with personalization and the opportunities…

B2BMX 2018 Day 3 Video Recap

Day three's recap featured a discussion of the Netflix effect on buyer engagement, the Killer Content Awards ceremony, and what to expect from keynote speaker James Taylor.

B2BMX 2018 Day 2 Video Recap

During the recap for day two, Brian Aderson and Klaudia Tirico discussed the keynote speech from author Brian Solis and the human-centered view of the buyer.
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