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V12 Adds Customer Management Tool To Its Marketing Automation Platform
V12 Group, a data and multichannel digital marketing technology provider, announced a new customer management tool designed to…
Industry News September 12
Sungard AS Uses Segmentation, New Creative to Boost Lead Conversion Rates by 75%
Sungard Availability Services (Sungard AS) provides disaster recovery, business continuity, and managed IT services. Sungard AS runs a…
Industry News September 11
Most B2B Marketers Are Adopting Sophisticated Lead Nurturing Tactics
While lead nurturing is becoming a bigger priority as of late, it is still a relatively new tactic…
Industry News September 10
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