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Full-Funnel Analytics Key To Boost Marketing Efforts
During a video interview at the 2016 B2B Content2Conversion Conference, Captora’s Paul Albright noted that full-funnel analytics was…
March 29
What B2B Marketers Can Learn From Netflix
For B2B marketers that need to convert buyer attention into deeper content engagement, there are many lessons to be…
March 28
DataMentors Launches Cloud For Real-Time Marketing Automation
Data-as-a-Service (DaaS) provider DataMentors has launched a Marketing Cloud intended to provide marketers with first- and third-party data…
Industry News March 28
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