Demand Gen Report

Discerning B2B Buyers Rely On Vendor Knowledge, In-Depth Research & Peer Reviews To Guide Buying Decisions

“The 2024 B2B Buyer’s Survey” Given the near-constant economic volatility over the past few years and the ongoing tech explosion, it’s nearly impossible to find an aspect of business that’s...

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Promoting Customer-Centricity & Streamlined Messaging By Evaluating Marketing Automation Solutions

"State Of" Guides

Increased Tech Adoption & Data Reliance Re-Shaping 2024 Marketing Measurement & Attribution Processes

Research

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Navigating The Attention Economy Via Snack-able & Shareable Content

Research

Mastering The Trio: How To Sync Sales, Marketing & Data For Account-Based Success

"State Of" Guides

Latest Posts

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New AI Content Detection Platform Enters The Market

Content Guardian, an AI content detection platform with eight built-in content checkers, entered the market with a content-checking tool designed to help detect AI-generated content. According to the company, the…

Industry News March 25

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ON24 Reveals New Integration To Enhance Scheduling

ON24, an intelligent engagement platform for B2B sales and marketing, integrated with Calendly, a scheduling automation platform, to help ON24 customers better schedule sales meetings across digital experiences. With 80%…

Industry News March 21

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SugarCRM Partners With Mediafly To Help Enhance Modern Selling Experiences

SugarCRM, an AI-driven sales automation platform, teamed up with Mediafly, a sales enablement and content management provider, to equip customer-facing teams with the content and analytics needed to help provide engaging,…

Industry News March 21