Demand Gen Report

AI tools and capabilities can drive the entire B2B buying journey and marketing funnel.

AI’s Role in Optimizing the Marketing Funnel

The traditional marketing funnel, which guides customers from awareness to advocacy, has long relied on a mix of data-driven insights and human intuition. However, the rise of digital touch points...

Podcast Power: Dynamic Studio Conversations in Graphic Movie Animation Poster Style

Madison Logic Bolsters Product Portfolio with ABM Audio Advertising

News Brief

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Seismic Increases GTM Productivity With AI Support

Case Studies

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Why Your Sales Reps are Struggling: 10 Ugly Truths Sales Leaders Must Face, Immediately

Demanding Views

Lineup for 2025 Campaign Optimization Series Set

News Brief

Latest Posts

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TechTarget Launches New Market Intelligence Offering

TechTarget, Inc., a provider of B2B technology purchase intent data and services, released TechTarget Market Monitor, a new market intelligence offering designed to help users plan their product and go-to-market…

Industry News July 29

The SMS Evolution: How Text Messaging Can Enhance Your Communication Strategies

Like any marketing strategy, businesses are always searching for the best way to interact with their customers — and SMS text messages still proves to be the most effective. Yet,…

Demanding Views July 26

Neil Patel Joins Impressive Lineup Of Speakers At #B2BMX East

The B2B Marketing Exchange, an event series produced by Demand Gen Report, announced Neil Patel, Co-founder of NP Digital and best-selling author, as a keynote speaker at its upcoming and…

Industry News July 25