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Resources

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!

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DGR TV: Andrew Walker, Clicktools

  Andrew Walker, Founder, Clicktools Fresh on the heels of being honored with an AppExchange…

DGR TV: Brian Vass, Qvidian

  Brian Vass, Qvidian Demand Gen Report caught up with Brian Vass, VP of Marketing…

DGR TV: Amy Wang, Adobe EchoSign

  Amy Wang, Senior Product Manager, Adobe EchoSign With sales teams looking for every edge…

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The RPM Readiness Guide Improve the way you measure marketing effectiveness

Marketers have historically focused on activity metrics such as open-rates and click-throughs to track campaign…

DGR TV: Greg Flynn, Brainshark

  Greg Flynn, SVP of Products, Brainshark Following the successful launch of its SlideShark iPad…

New ZoomInfo For Salesforce App Offers B2B Data Accuracy Improvements

ZoomInfo has announced a partnership with Salesforce.com that allows Salesforce.com users to instantly update data…

Video: Marketing Automation & Email Marketing

Email marketing is a time-tested, and highly effective, way to reach prospects and customers. This…

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Infographic: Growing Revenue Through Alignment

Just in time for this week's Dreamforce conference, we have an infographic especially for Salesforce.com…

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Dreamforce 2012 Cloud Expo Highlights: All Star Apps

The Salesforce.com Dreamforce Cloud Expo will open next week in San Francisco with more than…

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2012 B2B Marketing Automation Vendor Selection Tool

Raab Associates’ 2012 B2B Marketing Automation Vendor Selection Tool (VEST) draws on nearly 200 data…

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Infographic: B2B Marketing Analytics – The Keys To The Boardroom

Marketing analytics is a high-growth industry right now. According to the CMO Survey, the typical…

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Infographic: Inside The Mind Of A Demand Gen Manager

We know (or at least we hope!) that most B2B marketers are pretty sharp cookies…

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