Latest In: AI advertising

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StackAdapt Expands Cross Channel Retargeting Capabilities for ChatGPT Ads

StackAdapt Expands Cross-Channel Retargeting Capabilities for ChatGPT Ads

Key Takeaways StackAdapt now lets advertisers retarget consumers who viewed a ChatGPT Ad across its broader programmatic ecosystem,…

News Brief November 3
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AdRoll Expands Multichannel Ad Capabilities Through ChatGPT Pilot

AdRoll Expands Multichannel Ad Capabilities Through ChatGPT Pilot

Key Takeaways AdRoll’s ChatGPT pilot signals that conversational AI is emerging as a new advertising channel that can…

News Brief August 31
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DGR Zefr Jon Morra Ads Are Coming to AI Chatbots

Ads Are Coming to AI Chatbots. Can the Industry Verify Them?

Advertising in AI chatbots is quickly moving from a future possibility to a present reality. OpenAI’s recent addition…

Demanding Views August 11
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DemandGenReport.com Now Becomes B2BMX Insights

Key Takeaways:  The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…

Blog October 8
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Vidmob360 Looks to Bring Creative Intelligence Into the AI Advertising Era

Vidmob360 Looks to Bring Creative Intelligence Into the AI Advertising Era

Key Takeaways Vidmob launched Vidmob360, a composable intelligence layer that embeds creative data into the AI systems, enterprise…

News Brief July 23
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Multiply Bring Self Learning Advertising to ABM Adobe

Multiply Brings Self Learning Advertising to ABM

Key Takeaways Multiply’s 10 Min ABM aims to remove the execution bottleneck in account-based advertising by automating personalized…

News Brief July 14
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Smartly Brings Social Advertising Speed With New Roku Partnership

Smartly Brings Social Advertising Speed With New Roku Partnership

Key Takeaways Smartly’s new Roku partnership, Wpromote x Giant Spoon pilot and Horizon Media tie-up  collectively bring the…

News Brief July 13
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TripleDart SaaS PPC Report Adobe

TripleDart’s 2026 State of SaaS PPC Benchmark Report

Key Takeaways: TripleDart’s report shows that PPC performance varies widely by SaaS vertical, buyer intent, and campaign structure,…

News Brief June 15
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Adthena Launches Industry-First Tool for ChatGPT Ads Campaigns

Key Takeaways: Adthena’s ChatGPT AdBridge simplifies migration by creating artificial intelligence (AI)-enriched keyword lists and negative keywords. The…

News Brief May 4
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Synter Emerges from Stealth Advanced visual programming interface for AI agent integration, illustrating complex data flow and system architecture

Synter Emerges from Stealth With AI Agent to Execute Paid Media Campaigns

Synter, an agentic advertising operations management platform, has emerged from stealth. The company is focused on growth teams…

News Brief March 27
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Multiply Raises $9.5M Social media network ads and internet. SMM, Internet notification. B2B word in speech bubble. B2B marketing. Flat vector illustration

Multiply Raises $9.5M, Focused on B2B Self-Learning Ads

Multiply, touted as the first artificial intelligence (AI)-native media agency for B2B companies, has  emerged from stealth with…

News Brief March 26
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