65% Of Marketers Say Their Personalization Efforts Are Average Or Below Average
Personalization continues to be top-of-mind for B2B marketers. In fact, 74% say it should be a bigger business…
Industry News April 25
Latest In: Andy Zimmerman
Evergage Releases New Tools For Enhanced Personalization, Data Insights
Evergage, a personalization and customer data platform, unveiled new features designed to help marketers tap into customer data…
Industry News November 1
Evergage Releases SmartSurveys To Enable Personalized, Targeted Engagement
Evergage, a personalization and customer data platform, announced the release of Evergage SmartSurveys, a voice-of-the-customer survey tool designed…
Industry News June 27
Content Is The Next Frontier In Aligning Sales And Marketing
The sales and marketing relationship once focused on the quality of the leads being generated by marketing. Now, …
Industry News February 26
Marketing Technologists Play Pivotal Role In Move To Data-Driven Marketing
The delineation between marketing and IT is becoming more fluid as data analytics and advanced technologies drive marketing…
Industry News August 7Brainshark Announces Eloqua Integration At #EE12 User Conference
Online and mobile video solutions provider Brainshark today announced the integration of Brainshark Presentations with Eloqua's marketing automation…
Industry News November 6
Resources
Events & Webinars
The Important Role Of Empathy In Marketing Strategy & Messaging
November 27, 2024
The Power Of Content Curation
November 13, 2024
Strategies For Successfully Mastering Revenue-Driven ABM
November 6, 2024
