Latest In: B2B marketing

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Lyris Marketing Automation Tool Adds ‘Big Data’ To The B2B Marketing Arsenal

Marketing automation software provider Lyris last week introduced a new software platform, Lyris One, the puts the focus…

Solution Spotlight September 18
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Lenskold Group/Pedowitz Group Study Offers New Insights Into Marketing Automation Effectiveness

Over the past 12 months, we've seen a series of high-profile studies that establish the relationship between marketing…

Industry News September 18
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Demand Gen Report Unveils First All-Star Apps For #DF12

Demand Gen Report has released its “All Star Apps '12: Must-See Solution Providers At Dreamforce”—a profile of top…

Industry News September 14
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