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B2B Marketing Exchange West 2025: The Latest News on Sessions, Speakers & Experiences

Since 2019, the B2B Sales & Marketing Exchange has brought together thousands of B2B practitioners looking to level…

Industry News November 12
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How To Connect The Dots Across GTM To Elevate B2B Customer-Centricity

At the 2024 B2B Marketing Exchange East, Sophia Agustina, CEO & Co-Founder of Gain Relationship, and Margaret Safford, President…

Blog September 11
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How To Leverage AI To Orchestrate Human-Centric B2B Marketing

As artificial intelligence (AI) becomes more commonplace in businesses across all industries, 76% of B2B marketers are optimistic…

Industry News September 11
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Navigating The Intersection Of ABM & Demand Generation In B2B Marketing

ABM and demand generation campaigns should go together like peanut butter and jelly — but oftentimes, that’s not the…

Industry News May 22
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How B2B Practitioners Can Leverage Content Intelligence To Experiment With Marketing Assets

When we think of Taylor Swift, we think of someone who has evolved over the years and isn’t…

Industry News March 19
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Introducing Emerald Studio, The Agency Formerly Known As Content4Demand

Demand Gen Report’s parent company, Emerald, unveiled its newest brand at the B2B Marketing Exchange (#B2BMX) last month:…

Industry News March 19
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