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Global B2B Adobe

Global B2B Demand Generation Service Market to Reach $15B by 2033

With a surge fueled by accelerating digital transformation initiatives, the rise of account-based marketing (ABM), and enterprises’ increasing…

News Brief September 9
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B2B SMBs Gain Competitive Advantage With More Intimate, Intent-Driven Email Campaigns

B2B SMBs Gain Competitive Advantage With More Intimate, Intent-Driven Email Campaigns

Email has long been a top channel for engaging prospects and buyers — and it has become even more…

Industry News December 2
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Study: Personalization And Smaller Segments Can Double Email Open Rates

Study: Personalization And Smaller Segments Can Double Email Open Rates

A recent study conducted by Constant Contact highlighted that personalized email campaigns to smaller segments can lift email…

Industry News August 31
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Constant Contact Adds Social CRM Capabilities With Acquisition of Bantam Live

Constant Contact, Inc. announced the acquisition of Bantam Live, a contact management and social CRM provider owned and…

Industry News February 23
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