Forward-Thinking B2B Marketers Partner With Influencers To Create Cross-Channel, Long-Term Campaigns
Risk aversion is becoming a top motivator for B2B buyers. Research shows 78% of buyers are dedicating more…
Industry News July 18
Latest In: Content Marketing World
Experts Share What’s In And What’s Out In B2B Content Marketing
Shorter content is in, and longer content is out, according to 88% of the B2B buyers polled for…
Blog September 7
UBM Adds Another Event To Its Roster With Content Marketing Institute Acquisition
UBM, a multinational media company and B2B events organizer, has acquired Content Marketing Institute (CMI) for $17.6 million.…
Financial News June 1
B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page
Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…
Blog May 11
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