Latest In: data management strategy
acquisitions Cvent data management strategy data strategies demand generation event event marketing hybrid event iCapture inperson event Jifflenow lead capture lead generation Lead Qualification virtual event
Cvent, an event platform, acquired appointment scheduling platform Jifflenow and lead capture solution iCapture to help expand the capabilities of…
Industry News
January 17
ABM Accountbased marketing Data management data management strategy data privacy Lead2Pipeline LeadScale marketing services
Lead2Pipeline, a data-driven B2B marketing service, partnered with LeadScale Engine, a technology-driven services company, to offer certified leads…
Industry News
February 7
agile marketing AgileCDP data and marketing Data management data management strategy Openprise
Openprise, a digital data management and orchestration platform, has launched a new data management tool: Openprise Agile CDP.…
Industry News
March 27
AI in Marketing B2B marketing benchmark survey demand generation Lead Quality pipeline strategy revenue attribution sales and marketing alignment
Key Takeaways The 2026 Demand Gen Benchmark Survey highlights how B2B teams are shifting budget, measurement and workflow…
Blog
July 15