Latest In: “Duplicate Leads: Unrealized Value or Waste of Time?” John Reese

“Duplicate Leads: Unrealized Value or Waste of Time?” John Reese duplicate leads study Leads360 VP of Marketing and author of the blog.

Duplicate Leads Have Above-Average Conversion, New Study Finds

Marketers are quick to discard duplicate leads to avoid doubling their demand generation efforts. But new research reveals…

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