Latest In: event registration

ABM b2b lead generation buyer intent demand generation event registration First-party Data human validation Pipeline Growth programmatic display advertising revenue-first marketing Vereigen Media Verified Content Engagement
Vereigen Media Launches Revenue-First Demand Generation Programs Phrase demand generation written on note book with a marker pen and eye glasses.

Vereigen Media Launches Revenue-First Demand Generation Programs

Key Takeaways: Vereigen Media introduced Revenue-First Demand Generation Programs to help B2B marketers move beyond MQL-focused strategies and…

News Brief May 26
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Bizzabo Acquires Klik To Facilitate Data-Driven Event Experiences

Bizzabo Acquires Klik To Facilitate Data-Driven Event Experiences

Bizzabo, an event experience OS, acquired Klik, a smart wearables technology, to help measure attendee engagement, participation and networking…

Industry News November 30
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New Research: 80% Of Successful Virtual Events Are Free, But Engagement Remains A Challenge

New Research: 80% Of Successful Virtual Events Are Free, But Engagement Remains A Challenge

As virtual events continue to fill the holes canceled physical events left behind, many event marketers have found…

Industry News January 26
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AdRoll AI-Native GTM B2B marketing B2BMX Summer Camp 2026 campaign optimization connected advertising conversational AI demand generation Hans Fischmann marketing orchestration
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AdRoll To Explore AI-Native GTM Workflows At B2BMX Summer Camp 2026

Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…

Blog June 22
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Campaign Optimization Series
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Strategy & Planning Series