Optimizely Taps Former Birst CMO To Lead Global Marketing Efforts
Optimizely, a customer experience optimization software, announced it has hired Carl Tsukahara as CMO. He will be responsible…
Industry News September 7
Latest In: executive appointments
Marketo Promotes Group VP Of Marketing Pattabhiram Upon CMO Departure
Marketo announced that its CMO, Sanjay Dholakia, has left the company. The company also said that Chandar Pattabhiram,…
Industry News August 23
Cision Names Former Oracle Marketing Cloud Exec CEO
Cision, a cloud-based PR software provider, has appointed global marketing industry veteran Kevin Akeroyd as its CEO, effective…
Industry News August 8
OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026
Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…
Blog February 23
Chernov Lands VP Of Marketing Job At InsightSquared
Industry veteran Joe Chernov, who departed HubSpot amidst allegations of ethics violations, has been named VP of Marketing…
Industry News August 28
ANNUITAS Appoints Tracy Thayne As SVP Of Strategy
ANNUITAS has named Tracy Thayne the firm's new SVP of Strategy. The appointment intends to help clients implement…
Industry News August 20
HubSpot CMO And Content VP Depart Amidst Ethics Violations; Bodnar Named CMO
HubSpot CMO Mike Volpe and VP of Content Joe Chernov have departed after an internal review revealed that…
Industry News July 30
Radius Expands Sales And Marketing Executive Team
Radius, a predictive marketing software company, has expanded its marketing and sales executive team. The four new members…
Industry News June 12Eloqua Appoints Heidi Melin As New Chief Marketing Officer
Eloqua recently announced the appointment of new Chief Marketing Officer Heidi Melin, a marketing executive with experience leading…
Industry News May 11Left Brain DGA Acquires Marketing Technology Practice of Raab Associates, Appoints David Raab VP Program Optimization
Left Brain DGA, a Silicon Valley-based demand generation agency, has acquired the marketing technology practice of Raab Associates…
Industry News February 15Steve Gershik Joins SiriusDecisions As Vice President of Worldwide Marketing
B2B research and advisory firm SiriusDecisions today reported the appointment of Steve Gershik as Vice President of Marketing.…
Industry News February 3
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Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
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Creating Effective Brand Messaging That Drives Revenue
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