The Future of B2B Marketing? Committee-Level AI Targeting
Most B2B marketers still target one persona at a time— even though buying committees include dozens of stakeholders.…
Demanding Views February 27
Latest In: influencers
Personalized, VIP Experiences & Influencer-Driven Content Drive Strategies For Live Events
As digital channels grow more crowded, B2B marketers are pouring more of their marketing dollars into events, where…
Industry News June 5
Traackr Aims To Provide All-In-One Influencer Marketing Platform
Traackr is an influencer marketing platform that aims to consolidate influencer evaluation, relationship building, campaign management and performance…
Solution Spotlight October 15
AdRoll To Explore AI-Native GTM Workflows At B2BMX Summer Camp 2026
Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…
Blog June 22
Lee Odden Makes A Case For Influencer Marketing At #B2BMX
If you're a B2B marketer and you're not using influencer marketing as part of your overall strategy, you…
Industry News February 15
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