The Pedowitz Group Executive Chats Revenue Marketing Maturity In B2B, New Index For Measuring Revenue Transformation
Move over ABM; revenue marketing is the new buzzword taking over B2B as marketers are increasingly pushed to…
Industry News May 16
Latest In: Kevin Joyce
Modern Marketers Drive Revenue & Retention Through Post-Sale Nurturing, Customer Communities
One of the best resources available to marketers today is a healthy list of engaged, happy customers. Research…
Industry News November 14
Pipeline Velocity Measurement Becomes Next Stage Of Maturity, Revenue Growth
The pressure is on — marketers are becoming more responsible for driving revenue. In fact, Forrester research shows…
Industry News October 10
10 Lessons Learned at B2BMX 2026: Elevating Your B2B Marketing Strategy
B2BMX 2026 offered a wealth of insights and strategies for B2B marketers to navigate the ever-evolving marketing landscape.…
Blog March 17
Are You Underestimating Marketing’s Influence On Revenue?
What is your mental picture of the marketing/sales funnel? If you see a single funnel with prospects dropping…
Demanding Views September 30
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
