10Fold’s MetricsMatter 4.0 Dashboard Aims To Streamline KPI Collection To Optimize Strategies
10Fold is a North American integrated communications agency designed to create thought leadership and build brand value for…
Solution Spotlight July 25
Latest In: kpis
Loops.ai Generates $14M In Seed Funding
Loops.ai, a product growth platform, announced its public launch with $14 million in seed funding in a round…
Industry News November 22
New CMO Council Study Shows Greater Emphasis On Earned Media, Misalignment With Paid And Owned Channels
Eighty-one percent of business leaders agree that the change in our business environment due to social unrest and…
Industry News September 30
Marketing Performance Metrics 2.0: B2B Brands Focus On Pipeline Velocity, Activity Across Buying Stages And Campaigns
Marketing performance measurement is an ongoing challenge for many B2B brands. For example, our research shows 87% of…
Industry News January 9
Unpacking ‘Customer-Centricity:’ What It Means And How To Use It
Marketers need to adapt to the expectations of the evolving customer now more than ever — a recent…
Demanding Views November 26
Industry Author & Analyst Rebecca Lieb On Content That Contributes To The Bottom Line
Content marketing strategy today, particularly in the B2B sphere, is complicated. You need substantive content distributed in multiple…
Industry News February 15
GoodData Adds New Features To Its Partner Ecosystem
GoodData, a provider of cloud-based platform and apps, has expanded its partner offerings to enable them to build,…
Industry News February 15
Resources
Events & Webinars
Expert Advice On Scaling ABM With Agent3 And ServiceNow
December 11, 2024
Expert Perspectives Of Scaling ABM With Minimal Budgets
December 4, 2024
The Important Role Of Empathy In Marketing Strategy & Messaging
November 27, 2024
