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You Are What You Measure: The New Reality For B2B Marketers

You Are What You Measure: The New Reality For B2B Marketers

An emphasis on measurement is hardly a new trend in marketing. The explosion of web analytics, followed by…

Blog January 10
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Yellowfin To Launch Connectors For Streamlined Data Analysis For Web Applications

Yellowfin To Launch Connectors For Streamlined Data Analysis For Web Applications

Yellowfin, a global business intelligence and analytics software, announced it will launch a collection of Yellowfin Connectors, data…

Industry News December 22
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Avention Adds New Connector API, Data Dashboards To OneSource Solutions

Avention Adds New Connector API, Data Dashboards To OneSource Solutions

Avention, a provider of marketing and sales data and intelligence, has launched new integrations and dashboards for its…

Industry News November 2
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