Latest In: Neolane

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Adobe To Buy Neolane For $600M To Fill Out Marketing Cloud

Adobe Systems Inc. agreed to acquire privately held Neolane, a provider of cross-channel campaign management technology, for approximately…

Industry News June 28
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Marketing Automation Industry Experts Weigh In On Eloqua’s IPO Impact

The wait is over: Marketing automation is now a publicly traded technology. Eloqua (Nasdaq: ELOQ) went public on…

Industry News August 14
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Neolane Adds New Offer Management, Profiling Features To its Marketing Automation Solution

Marketing automation software vendor Neolane recently announced new features for Neolane Interaction, the company's real-time offer management solution.…

Industry News April 27
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Neolane Reports $47 Million in Revenue in 2011, Plans Aggressive Global Expansion for 2012

Neolane, a provider of marketing automation and conversational marketing technology, recently reported $44 million in revenue, a 47%…

Industry News January 27
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Neolane Secures $27 Million In Funding To Expand Conversational Marketing Platform

Neolane, a provider of conversational marketing technology, today announced it has closed a $27 million financing round, led…

Industry News January 9
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Marketing Automation Category Shows Record Growth in Q1 In Revenue & Customer Count

Marketing automation vendors across the board reported an increase in revenue, customers and year-over-year growth in Q1. Players…

Industry News April 26
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Making the Case for Marketing Automation and CRM: Data Needs More Than Just a Home

By Kristin Hambelton, VP of Marketing, Neolane, Inc. In a world inundated with communication, information is power. Marketers…

Industry News March 29
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Neolane President Talks Dynamic Content, Cross Channel Marketing & Integration

Enterprise marketing software provider Neolane has grown rapidly in the last year, and is poised for more growth…

Demanding Views June 22
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Lead Management Maturity: Has Your Process Come of Age?

By Stephan Dietrich, President, Neolane, Inc.While BtoB marketers might scoff at the simplicity and brevity generally associated with…

Demanding Views August 17
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