#B2BSMX Explores New Executive Realities & Strategies That Drive Revenue
The second year of the B2B Sales & Marketing Exchange, hosted by Demand Gen Report, in partnership with…
Industry News October 29The second year of the B2B Sales & Marketing Exchange, hosted by Demand Gen Report, in partnership with…
Industry News October 29The pressure is on — marketers are becoming more responsible for driving revenue. In fact, Forrester research shows…
Industry News October 10I don't have time or resources to invest in partnerships that exchange kind words and tchotchkes but produce precious few business deals. Below…
Demanding Views December 1Something very complex and wonderful is happening in B2B marketing organizations. It is a transformation of legacy tech…
Demanding Views June 30Close to 80% of all B2B marketers are now tasked with driving revenue, yet barely a third can…
Demanding Views March 31What is your mental picture of the marketing/sales funnel? If you see a single funnel with prospects dropping…
Demanding Views September 30With Microsoft spending a whopping $26.2 billion to purchase LinkedIn, the company is positioning itself with the likes…
Blog July 6By Debbie Qaqish, Principal Partner and Chief Strategy Officer, The Pedowitz GroupIn the world of B2B marketing today,…
Demanding Views April 19Marketers are using technology, specifically marketing automation platforms, to make an impact on revenue. In a recent study…
Demanding Views January 3On November 14, Marketo announced the launch of LaunchPoint, the company's new partner ecosystem. The announcement was the…
Industry News November 20