Intent Signals: Which Ones Are Truly Actionable?
Remember “predictive analytics” — now more commonly referred to in B2B marketing and sales circles as “intent?” Well,…
Demanding Views May 21Remember “predictive analytics” — now more commonly referred to in B2B marketing and sales circles as “intent?” Well,…
Demanding Views May 21Sizmek, a people-based optimization and data activation platform, has entered an agreement to acquire predictive marketing platform Rocket…
Industry News July 18IDG announced it has launched Pipeline Activator, a predictive intelligence engine, which the company said will be available…
Industry News March 9