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Building A Better Demand Gen Organization: Putting Process Before People

By Adam B. Needles, Chief Strategy Officer, Annuitas Conventional wisdom in B2B demand generation is maturing. There's a…

Demanding Views December 27
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Marketing Measurement: Lost In Translation

At a DemandCon event session earlier this month, Jon Russo, Founder and CEO of B2B Fusion Group, asked…

Industry News October 23
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Qvidian Announces Sales Playbook Update

Sales performance management vendor Qvidian recently released a major update to its sales playbooks and analytics software, including…

Solution Spotlight September 25
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