Latest In: Shift Paradigm

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Shift Paradigm Acquires Design & Technology Consultancy

Shift Paradigm, a digital transformation and personalized messaging firm, acquired Principle Studios, a design and technology consultancy, to…

Industry News March 13
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So, You've Inherited A Martech Stack: Now What?

So, You’ve Inherited A Martech Stack: Now What?

In today's competitive landscape, organizations are continuously seeking strategies that maximize long-term value while containing costs. New marketing…

Demanding Views February 2
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Shift Paradigm Names Elizabeth Ross As New CEO

Shift Paradigm Names Elizabeth Ross As New CEO

Shift Paradigm, a digital marketing agency, hired Elizabeth Ross as CEO. The company's Co-founder and former CEO, Morgan…

Industry News January 19
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DemandGenReport.com Now Becomes B2BMX Insights

Key Takeaways:  The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…

Blog October 8
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Campaign Optimization Series
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Strategy & Planning Series