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3 Common Traits Found In Innovative B2B Practitioners

3 Common Traits Found In Innovative B2B Practitioners

Innovation drives growth within the B2B marketplace — businesses live and die by their ability to continuously innovate…

Blog July 11
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Rise Of Millennial Buyers Pushes Marketers To Reevaluate Traditional Tactics

Rise Of Millennial Buyers Pushes Marketers To Reevaluate Traditional Tactics

Millennials have long been disparaged and dismissed as “lazy and self-centered.” But marketers can no longer afford to…

Industry News May 2
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B2B Marketers Fine Tune Cross-Channel Strategies To Streamline Self-Directed Journeys

B2B Marketers Fine Tune Cross-Channel Strategies To Streamline Self-Directed Journeys

With B2B shoppers doing as much as 70% of their research before contacting a company, marketers are striving…

Industry News April 11
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DemandGenReport.com Now Becomes B2BMX Insights

Key Takeaways:  The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…

Blog October 8
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Campaign Optimization Series
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Strategy & Planning Series