The Agent Debate Is Asking the Wrong Question
The conversation about AI agents in the enterprise has split into two camps, and both of them are…
Demanding Views August 13
Latest In: Revenue/Sales Operations
Popl, Apollo.io Team Up to Power In-Person Events
Key Takeaways Popl is deepening its event lead capture value by using Apollo data to enrich in-person contacts…
News Brief August 11
Revenue Attribution: Take the 2026 Demand Gen Benchmark Survey
Key Takeaways The 2026 Demand Generation Benchmark Survey centers on how B2B marketers are moving beyond vanity metrics…
Blog August 10
AdRoll To Explore AI-Native GTM Workflows At B2BMX Summer Camp 2026
Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…
Blog June 22
How Mississippi State, Dallas Stars Used Satisfi Labs’ AI Chat to Drive Ticket Sales, Fan Engagement
Key Takeaways Treating conversational AI as a revenue channel rather than a support tool helped the Dallas Stars…
Case Studies August 6
B2BMX Summer Camp Sessions Offered Playbooks for Smarter Pipeline in the AI Era
Key Takeaways AI can accelerate ABM, demand gen and go-to-market execution, but only when teams ground it in…
Blog August 5
Corvic AI Launches V5 to Help Enterprises Turn AI Prompts Into Repeatable Workflows
Key Takeaways Corvic AI’s V5 release moves enterprises beyond one-off prompts by turning AI interactions into automated workflows…
News Brief August 4
Mosaic AI Debuts Alternative to Agentforce for B2B Support Teams
Key Takeaways Mosaic AI launched an enterprise AI platform, built by AI PhDs, that connects fragmented data across…
News Brief August 3
Gong’s Shane Evans on What the Data Reveals About AI Adoption and Hiring in B2B Sales: The DemandGenReport.com Q&A
Key Takeaways AI discussions in deals jumped 85% over two years while hiring conversations held steady, signaling that…
Feature August 3
Building on Recent B2B Acquisition, Conga Opens Office in Boston
Key Takeaways Conga opened a Boston office, its first U.S. hub outside its Houston headquarters, following the February…
News Brief July 30
The Keys to Building High-Performing Demand Generation Teams in the Age of AI
Key Takeaways AI is reshaping demand generation leadership by forcing teams to prioritize strategic judgment, trusted content and…
Feature July 29
Zoom Updates Revenue Accelerator to Help Teams Connect
Key Takeaways Zoom has expanded Revenue Accelerator with AI-powered capabilities that support sellers before, during and after customer…
News Brief July 22
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