Subscribe

5 Tips CMOs Need To Know About SEO

Jessica Levenson 300x300Let’s face it: search engine optimization (SEO) has never been the most glamorous marketing tactic. If you’re a CMO, you’re focused on broader responsibilities ranging anywhere from growth strategy and innovation to product positioning and sales enablement. In the broader picture, SEO might seem to be too tactical for CMOs to give much thought to.

30 Minutes With G2 Crowd’s New CMO Ryan Bonnici — Exclusive Q&A

1rbSoftware and service reviews provider G2 Crowd ended 2017 with a bang. Hot off a $30 million funding round, the company tapped former HubSpot Senior Director of Global Marketing Ryan Bonicci as its new CMO.

In his new role, Bonicci will be responsible for growing the G2 Crowd brand. On his fourth day on the job, I had a chance to chat with him about how he visualizes the growth of the company and what it takes to deliver successful brand awareness. 

  • Published in Blog

G2 Crowd Appoints New CMO

1ryanG2 Crowd, a business solution review platform, announced the appointment of Ryan Bonnici as Chief Marketing Officer. In his new role, Bonnici will oversee planning, development and execution of the company’s marketing programs, with special focus on growing G2 Crowd’s brand.

Subscribe to this RSS feed