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News Briefs

This section offers breaking news coverage of the B2B space. These concise news articles are designed to provide marketers with quick, concise information about major happenings in the industry that will impact their jobs.

MRP Unveils Intent Trends Report

MRP Prelytix, the enterprise predictive ABM platform, released the first of a series of reports detailing major development trends in various technology ecosystems. The “COVID-19 Working from Home — Intent Trends Report— Intent Trends Report” details how the surge in remote working has impacted the virtual office, Unified Communications (UCaaS)…

InsideView Launches Data Integrity System

InsideView announced InsideView Data Integrity for Microsoft to help customers drive revenue and improve operational effectiveness. Dynamics 365 customers will be positioned to leverage the data that fuels InsideView Insights to clean and enrich their CRM data automatically and at scale. InsideView Data Integrity for Microsoft aims to deliver accurate data and maintain data hygiene and provide…

Salesforce Cancels Dreamforce, Takes All 2020 Events Virtual

Salesforce has announced that it will be “reimagining” its 2020 event programming in light of the COVID-19 pandemic. In an announcement on the company’s website, Salesforce stated that all of its events, including Dreamforce and Tableau Conference 2020, will be canceled and brought to audiences in a virtual setting.
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