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Can A “Freemium” Strategy Work For B2B Marketing Automation Vendors?
By David M. Raab, Principal, Raab Associates There have been two recent acquisition announcements in the B2B marketing automation…
Demanding Views February 11
AdvocateHub From Influitive
AdvocateHub from Influitive is focused on automating advocate and reference programs for B2B technology companies.
Solution Spotlight February 10
Act-On Opens Second UK Office
Act-On Software opened a new office in Reading, Berkshire, UK, to accommodate growth in the Europe, the Middle…
Industry News February 10
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