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Intent Signals: Which Ones Are Truly Actionable?
Remember “predictive analytics” — now more commonly referred to in B2B marketing and sales circles as “intent?” Well,…
Demanding Views May 21
The 2019 State Of Content Marketing
Almost half (41%) of marketing budgets are now spent on content marketing, up from 23% in 2018. This…
May 21
Minding The Curiosity Gap: Brightcove PLAY 2019 Shares Insights To Engage, Retain Buyers With Video Content
Over the last several years, video content has become a highly preferred content format for B2B buyers. Demand…
Industry News May 20
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