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Marketo Unveils Expanded ABM Offerings, New UI At Marketing Nation Summit

Marketo Unveils Expanded ABM Offerings, New UI At Marketing Nation Summit

Marketo announced new features to its ABM offering designed to better align marketing and sales teams on account…

Industry News April 25
The State of Content and Influencer Marketing

The State of Content and Influencer Marketing

Influencer and content marketing have shown great potential in the B2B landscape. But before marketers start teaming up…

April 25
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It's About Revenue: Marketers Head Directly Into The Sales Funnel

It’s About Revenue: Marketers Head Directly Into The Sales Funnel

The trend is clear. The role of marketing is changing and expanding to encompass revenue accountability. In the…

Demanding Views April 24
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