Demand Gen Report

BREAKING NEWS: Seismic Enters Merger Agreement With Highspot

Seismic and Highspot announced on Feb. 12 that they have signed a definitive agreement to merge the companies, bringing together two leading enablement platforms with a shared vision to reimagine...

Bamboo Rose Anteriad Handwritten notes in a notebook about marketing demand generation.

Latest Posts

Bombora Reddit website interface displayed on screen with navigation menu

To Reach B2B Buyers, Bombora Audiences Now Available on Reddit

Bombora and Reddit have announced a strategic partnership to bring high performing B2B company level audience targeting to Reddit’s audience of business decision makers. The partnership comes as Reddit has…

News Brief December 8

Diverse professional team led by a confident female manager with a tablet

ANA Report Finds B2B Investments Rising in 2026

The Association of National Advertisers‘ (ANA) The Confident B2B Marketer revealed that less than half B2B marketing leaders qualify as “Confident Marketers”— those extremely or very confident in their ability…

News Brief December 8

Alloy Hot Sauce DIgital marketing online internet SEO SEM SMM. Businessman pressing button on screen.

Alloy Acquires Digital Marketing Agency Hot Sauce

Alloy earlier this year acquired Atlanta-based digital marketing agency Hot Sauce. This strategic move combines Hot Sauce’s martech capabilities with the breadth of Alloy’s solutions, strengthening the agency’s offering to…

News Brief November 26