Demand Gen Report
Turning Content into Pipeline in the Age of AI: Lessons from 2026 B2BMX
Key Takeaways AI can crank out content fast, but volume isn’t the win. Build advisory agents loaded with your brand voice, tone and format rules so your team ships approved...
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Folloze Rolls Out Advanced Engagement Analytics Engine, ‘Impact Dashboard’
Folloze, a buyer experience platform, released The Folloze Impact Dashboard, which is designed to equip marketers and sales teams with comprehensive accounts insights. The Dashboard is an AI-powered advanced analytics…
Industry News October 8Powering Personalization Through Signal-Based Marketing
The distinction between intent data and signal-based marketing is critical for today’s B2B marketers. Intent data, while valuable, is just the raw material and signals that indicate a customer’s interest…
Demanding Views October 4Mastering Authenticity, Relationships & AI: #B2BMX East Day 3 Recap
It’s no secret that there are a lot of complexities in B2B marketing — and on day three of the B2B Marketing Exchange East, Neil Patel took the keynote stage to…
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