Demand Gen Report
How Adwave Enabled Patriot Auto Group to Expand Its Reach, Grow Sales With CTV: Demand Gen Report Case Study
Key Takeaways Patriot Auto Group used AI-generated connected TV ads to lift showroom visits 34% in four months, treating CTV as an additive awareness layer rather than a replacement for...
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WunderKIND Ads, Yahoo Expand Access to CTV Moments
WunderKIND Ads is teaming up with Yahoo DSP to provide advertisers scalable, data-rich access to Wunderkind’s proprietary CTV Pause Ads. This integration offers a more efficient path to Wunderkind’s high-impact CTV…
News Brief January 6
Madison Logic Strengthens ABM Portfolio with Global Connected TV, Audio Expansion
Madison Logic is expanding its ABM Connected TV (CTV) and ABM Audio Advertising channels globally, delivering a major evolution in how enterprise brands connect with buying committees worldwide. The expansion,…
News Brief December 9
B2BMX 2026: Innovation, Driving Growth and What’s Next for AI
With registration now open for B2BMX 2026, we want to provide you with the reason to attend the conference. B2BMX 2026, powered by Advertising Week, brings together a highly curated…
Blog December 9
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