Demand Gen Report

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Marketers Need to Gear Content to Hidden B2B Buyers: Edelman/LinkedIn

When it comes to B2B marketing conetnt, David can still beneath Goliath with well-crafted insights. That is one of the key takeaways from the 2025 Edelman-LinkedIn B2B Thought Leadership Impact...

Wunderkind Launches Framework for Performance Marketing Integration

News Brief

NetLine’s Josh Baez Set to Present at #B2BMX Summer Camp

Blog

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Unlocking Seller Potential: A Strategic Framework for Boosting Productivity and Driving Growth

Demanding Views

DGR DG337 SURV BenchmarkSurvey 062025 LP

The 2025 Demand Generation Benchmark Survey: Scaling Personalization, Optimizing Operations & Tying Strategy to Revenue in 2025

Reports

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The Secret To Unlocking Anonymous B2B Buyer Engagement

AI is more than just the latest buzzword — it’s now a critical component of guiding decision-making in businesses. As leaders increasingly weave AI into their strategic narratives, they’re realizing that…

Blog August 7

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Ranking B2B’s Top 3 Content Formats For Buyer Engagement

In the first five days of the 2024 Paris Olympics, viewership was already up 79% from the 2021 Tokyo games. That uptick of viewership is likely twofold: The games are…

Feature August 7

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Forrester’s Budget Planning Guides: Leaders Intend To Spend More In 2025

According to Forrester’s 2025 Budget Planning Guides, 91% of global tech decision makers and 87% of global marketing decision makers are planning for budget increases in the year ahead. Still, leaders are…

Industry News August 6