B2BMX INSIGHTS
2026 B2BMX Insights Benchmark Report: 44% Now Prioritize Pipeline Influence Over Lead-Based Metrics
Key Takeaways B2B marketers are shifting away from lead-based success metrics and increasingly prioritizing pipeline influence as a more meaningful indicator of revenue impact. The report suggests AI is freeing...
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Sybill Secures $11M In Series A Funding To Expand AI Assistant
Sybill, an AI sales assistant, raised $11 million in series A funding to expand the solution’s ability to automate administrative tasks and provide deeper buyer insights.
Industry News July 31
How Openprise Helps Rimini Street Save 108 Hours Of Service & Review Tasks Per Week
Rimini Street, a global provider of end-to-end enterprise software support, products and services, helps provide third-party support for Oracle and SAP software. Additionally, it features partnerships with Salesforce and Amazon…
Case Studies July 30
95% Of Sales Reps Missing Quotas; Despite Leaders’ Confidence In Coaching: New Research
Sales development representatives (SDRs) remain nearly indispensable in B2B sales, as 74% of organizations employ at least 21 SDRs, new research revealed. “Sales 2024: A Revenue Data Analysis” — released…
Industry News July 30
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