Demand Gen Report

2025 Demand Gen Report Year in Review Campaign Optimization Series Webinars: Outwit, Outplay, Outperform

Success in B2B marketing isn’t just about playing the game — it’s about playing it smarter than your competitors. The 2025 B2B Campaign Optimization Series was the go-to event for insights on AI-driven experiences, hyper-personalization, and other...

2025 Demand Gen Report Year in Review Summer Camp Webinar Series: Campfire Chats. Cutting-Edge Tactics.

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Digital ad creation and media buying automation concept, programmatic advertising targeting user based on data, business intelligence vector illustration.

AdLib Partners With Kargo To Help Enhance Ad Creation & Deployment

AdLib Media Group, a self-serve demand side platform, teamed up with Kargo, a media activation platform for advertising, to provide AdLib’s clients with seamless access to Kargo’s suite of advertising technology…

Industry News May 29

Nimble CRM Launches Email Sequence Automation Tool

Nimble, a social sales and marketing CRM, added Email Sequences to its product line-up to help nurture leads with a series of strategically personalized emails. The new feature complements Nimble…

Industry News May 29

4 Personalization Tips For Optimizing B2B Websites

Between curating customer data, piecing together buyer personas, tailoring content and leveraging automation tools (to name a few), there are several moving parts to personalization — and it’s easy to…

Blog May 29