B2BMX INSIGHTS
Why Do CMOs have One of the Shortest Tenures?
CMOs today have more performance data than any generation of marketing leaders before them, and yet it is still one of the shortest tenures in the C-suite. More of them...
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Is Your Content Strategy Lacking? AI May Be To Blame
Since ChatGPT exploded onto the scene in late 2022, it — along with other large language models (LLMs) — have surged in popularity. In fact, some projections estimate that by…
Demanding Views May 31
AdLib Partners With Kargo To Help Enhance Ad Creation & Deployment
AdLib Media Group, a self-serve demand side platform, teamed up with Kargo, a media activation platform for advertising, to provide AdLib’s clients with seamless access to Kargo’s suite of advertising technology…
Industry News May 29
Nimble CRM Launches Email Sequence Automation Tool
Nimble, a social sales and marketing CRM, added Email Sequences to its product line-up to help nurture leads with a series of strategically personalized emails. The new feature complements Nimble…
Industry News May 29
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